Gently oven baked for maximum drooliciousness. Made with all natural, simple and limited ingredients. Gentle oven baking retains even more of the avors and nutrition, resulting in a treat that is soft, chewy and truly, satisfyingly, droolicious! Made with ingredients focused on high quality protein from real meat (beef and duck), and all natural cheddar cheese and peanut butter Entirely Wheat-Free: Made with Organic Barley Added mix of fruits and vegetables a Superfoods blend of antioxidant rich axseeds, blueberries and cranberries Gently oven baked, never over-processed or extruded. We lock in the natural avors and nutrients with a soft & chewy texture making our SoftBaked line the ultimate reward!